Recently I was reading on LinkedIn about how installing EV chargers at retail outlets was a great way of increasing footfall.
Last week whilst driving down to Courmayeur in Italy we stopped at a convenient charger in Chamonix to top up the battery before we went through the Mont Blanc (or should that be Monte Bianco?) tunnel to Courmayeur. We used the excellent Octopus Electroverse system as it’s a great way of finding and planning the use of suitable chargers and avoiding any range anxiety.
Not only was there an easy to use 300Kw charger there but unbeknownst to us it was the Global Design Centre for Decathlon Winter Sports division and a massive winter sports store.
Very handy for me as the excellent Maxime tried very hard to fix a broken ski binding for me but in the end didn’t have the spare parts (they were over 10 years old so had paid for themselves many times over)
So a win for me and a win for Decathlon too as I got a great deal on a new pair of Atomic skiis and bindings (and those trainers) and left nearly €500 lighter!
I would add that as a family we have always been massive Decathlon fans.
There’s a clear message here that as more of us move over to EVs there are massive opportunities for retailers and venues of all kinds to attract visitors who want to do something else whilst they are charging their car- and even spend money!
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